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Showing posts from April, 2023

Your Questions Answered – Your Concerns Addressed

I was swapping emails yesterday and today (I had also spoken with him on the phone) with a new restoration client prospect and he asked some great questions before signing up for a lead gen program… So I figure I would copy/paste the conversation here so everyone else can benefit as well on multiple levels… 1- On a practical level as we go back and forth about specifics on what we define as a lead so it’s crystal clear, pricing and billing structures, call tracking dashboard capabilities, etc. 2- On more of a personal level which should alleviate any concerns of working with a new marketing company. There is a ton of rapport and trust built here as questions are answered and concerns are assuaged. I really think this showcases my personal and professional code of ethics that I conduct myself by. ———————— Hey Justin, A couple of questions: 1. Disputes: what if there is water damage but the caller insists on having a plumber out first? There is no charge for reconstruction lead

Call Answering-Tracking-Filtering | What I’m Testing Now To Serve Restoration Clients Better

I feel like it’s good to document one’s “stuff” that they’re doing…and was recently inspired to do more of it by the Great and Powerful Alex Hormozi.   I hope this serves you in one way or another…   If nothing else it should show you how I’m constantly learning and adapting to serve my restoration clients better …   In this case, I’m looking for the best answering service possible…   Why?   As you know I record all phone calls for quality and training purposes but of course also for tracking and billing reasons.   So I’ve listened to A LOT OF CALLS over the years…   And some of them are truly AWFUL!   I’ll embed a few into this post so you can see what I mean.   The only thing I edited out is any personal information for obvious privacy reasons. Specific street addresses, full phone numbers, etc…   Other than that, they are completely unchanged, including…   All of the painfully large gaps of dead silence in between questions and answers… The strong,

Free Water Damage Leads

Yeah you read that right… For the next 3 days, or for the first 9 people that hop on this offer, whichever comes first… We are offering free water damage leads for action takers… It’s currently Monday 4/17/23 And to be very clear, when we say “lead” we mean a live phone call direct from the local homeowner that is in immediate need of the specific restoration services that you offer…period, FULL STOP! In fact, you can check out dozens of real world examples of actual call recordings of the kind of laser targeted leads that we generate for clients here. Neither the timeframe nor the 9 person limit are your typical marketing “false scarcity” bullshit… 3 day limit – I’m only rewarding action takers. And for that matter, I only want to work with people who really get after it and can pull the trigger on high value opportunities. 9 person limi t – That’s the current number of new projects I like to start at any one time. That’s the workload I like to take on that I know with my cu

Restoration Marketing

We wanted to create a separate page dedicated to restoration marketing in a broader sense vs our more specific water damage leads page. Why? Marketing goes well beyond strict lead generation. With the latter, it’s just a matter of sending qualified calls to you as the business owner. Yes, of course that’s via different marketing methods, primarily search engine marketing and local maps listings. But, this is done with our own branded assets vs yours. That way we can track said leads via trackable phone numbers that forward to yours in real time. But a more complete water damage marketing campaign would include things such as: SEO For Restoration Companies Creating a complete SEO project for your own company brand and promoting you directly. PR/Brand management Customized press release and video syndication…again, for building your brand directly vs one we create. Making you and your company the locally recognized authority in the water restoration industry. This would

Restoration Leads FAQ

We wanted to answer some of the main questions that we see asked related to water damage lead generation and restoration marketing. Where Can I Get Water Restoration Leads? Real Time Lead Gen has been generating exclusive restoration leads for clients since 2015. Give us a call or email today to start enjoying live phone calls direct from the local homeowner to your restoration company. How Expensive Are Water Damage Leads? “Expensive” is a relative term really. It really depends on what you’re defining as a “lead” specifically. We are NOT selling junk form subs or stale voicemails. We are only selling EXCLUSIVE, live phone calls direct from the local homeowner that is in immediate need of the SPECIFIC restoration service that you have to offer. With that clarified, we sell real leads for $300 for primary water/fire/storm damage, $150 for mold remediation, and $200 for bio. How Do I Market My Water Restoration Business? Great question! And the answer is to work with a marketi

Real Time Lead Gen Owner Justin Hess

I absolutely looooove Google! I’ve been beyond fascinated with search engines, obsessed even…even before Google was a thing… …think Lycos, AltaVista, AskJeeves, WebCrawler, Excite, OG Yahoo, etc…super early versions of what we now consider modern day search engines. Early 90’s nostalgia… Then came Google officially in ’98…and as we all know they grew into the 800lb Gorilla of the industry… now with around 85% of the total market share in search!!! That’s why my company Real Time Lead Gen is highly focused on marketing in their search engine specifically…as that’s where the lion’s share of the business is…by far. The old adage “Don’t judge a book by its cover” definitely applies here. No special lights, camera, or backdrop…just snapped a quick pic with my cell phone. The tshirt is a decade or so old now and beat to shit I know…but I wear it often. I received it as part of the first real marketing mastermind I was a part of back then and it really anchors things in for me…

Real Example Of A Burst Pipe Related Water Damage Lead

Here’s a real life example of a water damage lead that we generated for an existing client project…. “Hi my name is David Hawkins, I live in Rochester…we had a pipe burst and have major damage and…are just looking for some help. My number is *Edited for privacy*. Thanks” https://www.realtimeleadgen.com/wp-content/uploads/2023/04/burst-pipe-major-damage.mp3 Come on guys…this is as good as it gets for resto lead gen. Burst pipes are great (as far as mit work, obviously not cool for the homeowner, don’t read that the wrong way, you know what I mean!)… It’s an emergency situation, highly targeted to your services, and people are not going to mess around… They are going to call and hire the first company they see when they search Google, which will be our branded assets when you choose to work with us. Let’s get after it! Original post: Real Example Of A Burst Pipe Related Water Damage Lead From: Real Time Lead Gen By: Justin Hess

The Best Restoration Search Keywords To Target (Based On Personal Experience)

Even if you only have a very basic, preliminary understanding of how search engine marketing works… …maybe you read a few articles about “this SEO stuff”. I’m sure you’ve heard of “keywords” otherwise known as search terms. In you and I’s focus industry, restoration, the most common being what I call “The Big 4” and are pretty obvious really… Water Damage Restoration Water Removal Water Mitigation Mold Remediation Whether your using them for Google Ads PPC campaign targets, anchor texts for linkbuilding, or the basic ideas for content generation for blog posts, videos, press releases, etc… Those are the big ones. Those get the highest search volume by far coupled with being highly relevant as far as “commercial intent” goes. That said, there are tons of other keywords of all sorts that are highly relevant to our water damage lead gen campaigns. Some only get a handful of searches per month in any particular location. That’s fine…they add up in a big way when you start o

Restoration Lead Examples

Here’s a few dozen real world examples of the leads that we generate for our restoration clients. Water Damage Leads Major damage from a burst pipe https://www.realtimeleadgen.com/wp-content/uploads/2023/04/burst-pipe-major-damage.mp3 Sprinkler system froze, burst, and “dumped water” all through the house all night… https://www.realtimeleadgen.com/wp-content/uploads/2023/04/sprinkler-system-froze-and-burst.mp3 Sprinkler system blew on the 6th floor of a building, affecting all six floors https://www.realtimeleadgen.com/wp-content/uploads/2023/04/sprinkler-system-blew-and-affectd-all-6-floors-of-apartement-building.mp3 Another busted sprinkler related water mit call, this time at a nursing home. https://www.realtimeleadgen.com/wp-content/uploads/2023/04/nursing-home-sprinkler-burst-1.mp3 More burst pipe related mitigation work https://www.realtimeleadgen.com/wp-content/uploads/2023/04/mitigation-for-burst-pipes-in-apartment.mp3 Call from an insurance adjuster for help on a l