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Showing posts from April, 2021

Content is King…But Why? Here is a Data-Driven Answer

Content is King…But Why? Here is a Data-Driven Answer Tired of hearing “content is king?” It’s a phrase that makes most marketers roll their eyes. Does it still ring true? If so, why is content still so important? Where Did the Phrase ‘Content is King’ Come From? In 1996, Bill Gates wrote an essay that changed the course of digital marketing. Titled “Content is […] See Original Article ANA Plans 'Hybrid' Masters Of Marketing Conference The live event annually brings together nearly 3,000 CMOs, marketers and industry thought leaders. See Original Article Four Active Ways To Get Your Creative Juices Flowing Different tactics work for different people, so it’s crucial to find the method that works for you. See Original Article Watch the newest commercials on TV from Macy’s, H&M, U.S. Bank and more H&M wants you to know that “65% of all our materials are recycled, organic or sustainably sourced.”   See Original Article What the Media Has Learned Since Colum

Are print catalogs smarter than your website?

Are print catalogs smarter than your website? Excuse time is over. Discover the approaches that make dynamic content targeting on the web too easy and effective to ignore. See Original Article How to protect your email reputation Even marketers who follow all the rules can wind up on email blacklists. Avoid common email pitfalls by following these tips. See Original Article 4 ways Pandora turns big data into smart data While many brands are overwhelmed by big data, Pandora is doing amazing things with the information. Here are the lessons you should take from its process. See Original Article From Data To Intelligence And Intelligence To Wisdom If wisdom is the quality of having experience, knowledge, and good judgment, then the human manifestation of this quality pales in comparison to data-driven wisdom. See Original Article 4 Keys To Appealing To Millennial Mom DIYers Millennials are driving disruption in retail with their preference for browsing and shopping online

Lowest SMX rates expire Saturday — book now & save!

Lowest SMX rates expire Saturday — book now & save! Book now to secure your All Access pass for just $99! Please visit Marketing Land for the full article. See Original Article 'El Pais' Grows From Zero To 100,000 Subscribers About 25% of its digital subscribers are located outside of Spain, which may indicate it has more potential to grow in Latin American markets. See Original Article How Long Does SEO Take? via @jeremyknauff Three things affect how long SEO will take to get results. Learn how competition, inbound links, and content play a role in this.The post How Long Does SEO Take? via @jeremyknauff appeared first on Search Engine Journal. See Original Article Golf Homes for Around $500,000 in 5 Global Destinations Even as demand rises, there are still deals depending on where you want to go and what amenities you’re seeking. See Original Article B&Q-owner Kingfisher boosted by new 'young DIY-ers' Kingfisher says 18-34 year-olds did more h

W.Va. Gov. Wants A Population Boom And A Disney Theme Park. His Plan? Income Tax Cuts

W.Va. Gov. Wants A Population Boom And A Disney Theme Park. His Plan? Income Tax Cuts Republican Gov. Jim Justice says his plan to cut income taxes will entice throngs of people to move to West Virginia and maybe attract the next major amusement park. Critics say the plan is naive. See Original Article Biden Administration Faces Legal Fight Over State Aid Restrictions on Tax Cuts The litigation came amid growing pushback from Republican lawmakers and state officials to a provision in the relief package that the Treasury Department said was constitutional. See Original Article Treasury Ramps Up Racial Equity Review as It Deploys Relief Funds The review follows an executive order signed by President Biden requiring federal agencies to pursue racial equity and to support underserved communities in their policies and programming. See Original Article The committed innovator: A conversation with board director Ireena Vittal The global innovation expert on solving the puzzle of

Jessica McClintock, dressmaker who outfitted generations of prom-goers and brides, dies at 90

Jessica McClintock, dressmaker who outfitted generations of prom-goers and brides, dies at 90 One of the most popular designers of affordable formal wear, she evoked for many women a lace-draped aura of nostalgia. See Original Article 7 Great Examples of Financial Copywriting In this article, we look at some of the ways financial and fintech companies promote complex financial concepts in engaging and enticing ways, and also discuss how using subject matter experts can make a huge difference to your content campaigns. See Original Article How to Create an Ecommerce Website in 5 Easy Steps Want the quick answer? The best way to create an ecommerce website is with Wix. Whether you have a brick and mortar business and want to expand online or you’re interested in starting a new business from scratch, ecommerce can be a highly profitable venture. A successful ecommerce business starts and ends with the website.Continue reading See Original Article How to Figure Out If Your Empl

Consumer Attention Spans Plummet, Now Lower Than…

Consumer Attention Spans Plummet, Now Lower Than… More than half of mobile users will leave a website that takes more than three seconds to load. See Original Article Where You Get Your News Matters You should never rely on the same sources day in and day out without occasionally going outside your comfort zone. See Original Article Court Dismisses Trump Campaign’s Defamation Suit Against New York Times A New York State judge ruled that the opinion essay at the center of the suit was constitutionally protected speech. See Original Article What is an NFT, and how did an artist called Beeple sell one for $69 million at Christie’s? You can thank the bitcoin craze for turning “Everydays: The First 5000 Days” into the third-biggest pay day for a living artist in history. See Original Article Disneyland Paris May Soon Be The Only Disney Theme Park Closed Worldwide As Shutdown Extends Again The park won’t open April 2 as planned as cases in France continue to go up. See Orig

The In-Home Culinary Experience In A ‘Justice League’ Of Its Own

The In-Home Culinary Experience In A ‘Justice League’ Of Its Own Get the lowdown on the unique multisensorial dining experience that can be delivered directly to the doors of superfans for $130. See Original Article The Best Domain Registrar Want to jump straight to the answer? Domain.com is the best domain registrar. It’s the most affordable and easy-to-use. They also give you 24/7 customer support.  Click here to get 25% off with my special coupon code: QUICKSPROUT Choosing the best domain registrar is an important step to building any website. Below, I’ve reviewed itContinue reading See Original Article LinkedIn Is Making It Harder To Earn a Living as a Freelance Writer LinkedIn is currently developing their own freelancer marketplace to compete with Fiverr and Upwork. What will this mean for freelancers?Continue reading on Better Marketing » See Original Article Info Is King: Study Finds Americans Simply Want Ads To Tell Them About Products With the digital ad industry

Marketing's least loved: Getting through marketer's block

Marketing's least loved: Getting through marketer's block Marketing's least loved: Getting through marketer's block. In her first regular column for Mumbrella, VMLY&R chief strategy officer Alison Tilling explores … See Original Article Henry Goldrich, Gear Guru to Rock Stars, Is Dead at 88 The owner of Manny’s Music in Manhattan, he brought wah-wah to Hendrix and Clapton and connected musicians with equipment that helped define their styles. See Original Article Google Sites Sitemap Documentation Removed via @martinibuster Official developer pages updated to reflect that Google Sites no longer creates sitemapsThe post Google Sites Sitemap Documentation Removed via @martinibuster appeared first on Search Engine Journal. See Original Article Horizon Media Vet Serena Duff Has Died She helped the agency build up its Los Angeles office   Serena Duff, an executive at Horizon Media who has led the agency’s Los Angeles office for over a decade, died last Frida

How Will Publishers Respond To The Cookiepocalypse?

How Will Publishers Respond To The Cookiepocalypse? Digital publishers are warily monitoring the changes in privacy and martech. They organized 50 CES-style meetings this year to share their thoughts on identity in a cookie-less universe, WeatherBug’s Mike Brooks writes.     See Original Article What CMOs Know: They Expect An Uptick In Digital Spending This Year But private equity partners will be more demanding of growth, Chief Outsiders reports. See Original Article They Were on Equal Footing. Then the Ground Shifted. A year of pandemic restrictions has meant some friends are flush and others foundering. See Original Article It's Raining Emails: Most Brands Are Sending More, But Engagement Is A Challenge Marketers also face the hurdles of reducing spam complaints and increasing their email list size, Ascend2 reports. See Original Article Three Ways Personal Injury Lawyers Can Maximize Their Return On Investment From Podcasting As the founder and CEO of a digital